• New American Funding adds One Goal Mortgage to grow Nebraska, Iowa footprint,Neil Pierson, HousingWire Automation

    New American Funding adds One Goal Mortgage to grow Nebraska, Iowa footprint

    New American Funding (NAF) expanded its Midwest footprint with the launch of One Goal Mortgage powered by NAF, a new branch serving the Omaha, Nebraska, metro area and southwest Iowa, the company announced this week. The move gives the California-based independent mortgage lender its first physical

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  • When it comes to pre-marketing strategies, how are Compass, eXp and Zillow different?,Brooklee Han

    When it comes to pre-marketing strategies, how are Compass, eXp and Zillow different?

    With more companies signing on to pre-marketing platforms, it appears that the new trend of pre-marketing listings is here to stay, at least for the moment. While the notion of a coming soon listing is nothing new, with numerous MLSs across the country offering some variation of this status, more an

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  • Human expertise in an AI world: Why partnership still wins,Ryan Ozonian

    Human expertise in an AI world: Why partnership still wins

    The conversation around artificial intelligence has largely defaulted to one of two extremes: AI as an existential threat to human work, or AI as a magic button that solves every operational problem automatically. In practice, neither framing holds up. The organizations gaining the most ground right

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